Many of the best financial advisors in the country are going independent.¹ After years inside wirehouses and large firms, they’re betting on themselves and building practices on their own terms. The impact of this exodus on the wealth management industry is seismic. 

This independence also comes with a hidden cost. Outside of a large firm, advisors are responsible for stitching together the entire operating stack themselves: compliance workflows, trading platforms, billing logic, client onboarding process, et al. What should feel entrepreneurial often becomes operationally exhausting. 

At the same time, a sweeping generational transition of wealth is underway. Trillions of dollars are expected to transfer from Boomers to Gen X, Millennials, and Gen Z.² The next generation of clients expect a fundamentally different experience: data-driven, hyper-personalized, and always-on. These expectations are increasingly at odds with the legacy systems and service models that define much of the industry today.³

The incumbents of wealth management are ill-equipped to navigate these dual shifts. We believe this has created a rare opportunity to build a defining platform for one of the largest and fastest-growing segments of financial services.

Built from the foundation up

Farther was founded on a conviction that most others in the industry missed. Modernizing wealth management is not a software problem. It’s an infrastructure problem. 

Co-founders Taylor Matthews and Brad Genser understood this firsthand. Brad spent years at Goldman Sachs building technology for private wealth clients, where he witnessed the flaws of the industry's infrastructure. Taylor scaled a fintech RIA from the ground up and understood what it took to run an advisor business at speed. Together, they made a bold bet: the only way to create something genuinely better was to build anew. Every platform that came before had tried to build a better experience on top of the same fragmented ecosystem. Farther would own the foundation instead. 

Farther is a fully integrated wealth management platform that gives advisors everything they need to grow faster and earn more. Rather than layering software on top of existing infrastructure, Farther owns its core end-to-end, connecting directly to the major custodians and normalizing data across all of them. 

Advisors who spent years fighting clunky legacy systems describe Farther as the first platform truly built around how they work. Tasks that once took days now take minutes. An advisor can onboard new clients or move money without picking up the phone. Operations workflows scale with the business instead of becoming a bottleneck. And, because Farther supports a multi-custodian architecture, advisors moving to the platform rarely need to force their clients through a disruptive custodian change. AI agents can handle workflows that once required days of manual processing. Capabilities that competitors still outsource to legacy vendors, like billing, trading, and reconciliation logic, run natively inside Farther. 

With Farther, technology handles the complexity so advisors can focus on what matters: their clients and their growth. Advisors on the platform can spend the vast majority of their time on client relationships, serve more clients without adding operational headcount, and grow their books faster than peers at traditional firms. Farther reports three times the organic advisor growth versus industry average.⁴ 

The firm already has more than $23 billion in recruited assets, including assets currently under management and assets expected from advisors joining in the coming months.⁴ It is, in our view, exactly the platform this moment in wealth management demands.

A platform that compounds

Advisors on the platform can also tap into Farther Asset Management, the platform's in-house investment arm. It gives every advisor access to the kind of investment management that used to require a family office budget: daily tax-loss harvesting at the tax-lot level, custom separately managed accounts, and asset-location optimization across a client's entire portfolio. For their clients, that translates into a genuinely differentiated experience with personalized portfolios, daily tax optimization, and transparent reporting. In the past, this level of sophistication was only possible with infrastructure that was inaccessible to independent advisors. Farther advisors are fiduciaries, and a product that competes on quality alone is one they can offer with confidence. The depth of adoption across the platform reflects that. 

Farther is also building for another major transition already underway: advisor succession. More than 110,000 financial advisors are expected to retire over the next decade,⁵ the vast majority without a formal plan for what will happen to their clients. These are long-standing relationships built on decades of trust, with clients who care deeply about continuity. We believe that Farther is uniquely positioned to help solve this problem at scale. With Farther, retiring advisors can transition their books to relationship managers operating on the same platform, with the same technology and standards of care, preserving everything the client valued about the relationship. 

Looking ahead

Few things tell you more about a company than who chooses to work there. The advisors joining Farther today are not early adopters. They are experienced professionals with fiduciary obligations to the individuals and families they serve. By choosing Farther, they are staking their careers and their clients' confidence on the firm's success. It’s a decision that could be career defining. Today, Farther is the fastest growing financial services firm in the United States (Inc. Magazine, Deloitte Technology Fast 500).⁴ ‍That kind of conviction is rare and, in our view, deeply telling. 

The market opportunity is also compelling. Trillions of dollars are changing hands across generations. The largest advisor retirement wave in history is underway. And a growing number of advisors are pursuing independence and winning clients from wirehouses and large broker-dealers.¹ We believe that the platforms that earn the trust of the best advisors now are the ones most likely to define the future of wealth management.

At NewView Capital, we have spent years looking for a company positioned to lead this transition, and we believe Farther is doing exactly that. We could not be more excited to partner with Taylor, Brad, and the entire Farther team as they redefine what wealth management looks like for the next generation.